The DNA of Leadership

Leverage Your Instincts to COMMUNICATE, DIFFERENTIATE, INNOVATE

Just as your DNA may determine your destiny, a company's organizational DNA may determine its destiny. The DNA of Leadership helps you understand how to shape your company's genetic code for success. The author identifies the 7 vital leadership practices that can reshape an organisation into a WE-centric culture-a culture that will enable people to effectively work together during times organizational change. Learn how to 'graft' these 7 practices onto meetings, conversations, and strategic initiatives, and you'll leverage talent, maximize results, and boost profits in amazing ways!

Alter a Company's DNA, and Accelerate Its Profits!

Testosterone Inc. - Tales of CEOs Gone Wild

'Combines an understanding of balance sheets with an ear for gossip and an eye for human failings' - Daily Telegraph (UK)

'Irresistable, wonderfully well written, superbly documented..This book is a fabulous read' - The Globe and Mail (Toronto)

'Unearths tantalizing stories of bad behavior' - USA Today

'Cheeky, mesmerizing, and sometimes out-of-bounds...Byron will have you shaking your head in amazement by the time you finish Testosterone Inc.' - Business Week

'Entertaining and eye-opening...rarely do we get such a well documented and readable account of such unacceptable behavior among those at the top of American business' - Barron's